The Best Bronzer For Pale Skin – 2023 Reviews And Top Picks

The Best Bronzer For Pale Skin

In our commitment to present only the best products that will complement your skin tone, we came up with this list of 4 bronzers and a blush bronzer palette that are designed for fair skin. We then chose what we feel is the best bronzer for pale skin based on usability, versatility, and of course, its value for money.

Lovers of natural products would love the Self Tanner by Beauty by Earth. It comes in lotion form so you can achieve an even tan from head to toe (without the sun’s harmful effects!)

The Bronzing Powder – Laguna by NARS is a must for those with yellow undertones. It comes with subtle shimmers to create the illusion of a more glowing skin.

You’re in for a treat with w7’s The Cheeky Trio. This palette comes with a highlighter, blusher, and a bronzer that are highly pigmented to create that perfect “makeup on point” look.

The Snow Bunny Luminous Bronzer by Too Faced is especially made for people with pink undertones. It is also added with the right amount of shimmers for a lively, glowing look.

NYX’s Matte Bronzer is a must-have for people with oily skin. It is great at keeping oil at bay, and comes in 5 different shades for a beautiful, bronzed-out, and natural look.

#1 Self Tanner by Beauty by Earth

Best Bronzer for Pale Skin - Self Tanner by Beauty by Earth

There is no denying that this is the best natural bronzer for fair skin. Chemical-free, this vegan liquid bronzer will give you a beautiful tanned look without actually going out for a tan.

Pale skin is nowhere near attractive, and this product is the ultimate solution for that. It is easy to build up until you reach your desired level of bronze- without looking blotchy or streaky.

This best bronzer tanning lotion for fair skin boasts of its green tea leaf extract, coconut oil, and Shea butter contents. These ingredients nourish your skin while getting a natural, sunless tan.

You can now tan with confidence with this tanning lotion. That sun-kissed skin you’ve always dreamed of can now be yours while saying goodbye to premature aging and sunburns.

Or even skin cancer.

Getting an even tan is difficult even with traditional sunbathing. This is where this best liquid bronzer for fair skin works best, because it ensures an even and flawless tan from head to toe.

It doesn’t have any bronzer, so this thick lotion goes on white but is not easily absorbed by the skin. This is however a good thing as you can see the areas where you need to blend more.

And this, our friends, is secret to a streak-free tan.

This best body bronzer for fair skin is what you need for an effortless tan. It is very easy to apply, and you only need to wait a few minutes before getting results.

We also think that this is the best bronzer for fair skin legs. Tanning our legs can be a pain since our skin is generally thicker in those areas, so this product is a great help for that dilemma.

Things We Liked

  • Natural product
  • Solution for an even tan from head to toe
  • Does not stain clothes
  • Does not contain fragrance

Things We Didn't Like

  • Some people found the color “off”
  • Results can be hardly visible
  • May not be for sensitive skin

#2 Bronzing Powder – Laguna by NARS

Best Bronzer for Pale Skin - Bronzing Powder Laguna by NARS

We think this product is the best bronzer for fair skin with yellow undertones. It gives a natural bronzed glow with a hint of shimmer for an overall warmth and healthy finish to your skin.

This product comes in a black compact with the logo written outside and a big mirror inside. It comes in three different shades, but this one’s the most popular one for all the right reasons.

Made for people with yellow undertones, this is the perfect choice for contouring and to warm up light to medium skin. It also has a firm yet soft texture that is easy to apply and blend.

Additionally, having powders that are finely milled are what make this the best face bronzer powder for fair skin. It fills in pores and lines to create an evened out and smoother complexion.

This product’s pigmentation is spectacular that only a swipe is needed to start contouring. It can also stay for up to 10 hours so if you hate quick retouches, this is what you’ve been waiting for.

There is no doubt this is the best bronzer for fair skin. This does come with a high price tag though, but we assure you that it is worth investing on and is absolutely worth it.

Things We Liked

  • Does not give an overly dramatic look
  • Comes in a big size
  • Has a built-in mirror
  • Great for everyday use

Things We Didn't Like

  • Very expensive
  • Can cause breakouts
  • Some people found the color off

#3 The Cheeky Trio by W7

Best Bronzer for Pale Skin - The Cheeky Trio by w7

If you’re looking for the best blush bronzer palette, then your search is over. This palette even comes with its own highlighter, so everything you need for contouring your face is here.

The powders that come with this product are highly pigmented and give out a matte finish. We think this is a great thing because the chance of overdoing it is quite low especially for starters.

Its packaging is what really attracted us to it because it comes in an adorable, pink metal case. It reminds you of a pencil case that is strong, durable, and does not look cheap at all.

Known as Dream Machine, we found that the bronzer part of this product isn’t very powdery. This is a problem for experts in contouring since they might not get enough product in one go.

But, hey, we still consider this as the best drugstore bronzer for pale skin because it still does a decent job considering its price and this “problem.”

The blusher is called 5th Avenue. Again, it is not too powdery, but it gives out a pretty pinkish glow and is very easy to build.

Lastly, the highlighter part is named Hot Stuff. It comes in the shade ivory, and compared to the other two powders, is more powdery.

Things We Liked

  • Buildable, does not leave you looking cakey
  • Travel-friendly packaging
  • Very inexpensive
  • Does not practice animal testing

Things We Didn't Like

  • Contains fragrance
  • May not work for sensitive skin
  • Some found the colors a bit “off”

#4 Snow Bunny Luminous Bronzer by Too Faced

Best Bronzer for Pale Skin - Snow Bunny Luminous Bronzer by Too Faced

There is no doubt that this is the best bronzer for fair skin with pink undertones. It comes with 4 skin-perfecting shades with a subtle shimmer for that bronzed “just got from vacation” look.

At first glance, we were really impressed by how this thing was packaged. It came in a black box with a touch of light blue and pink on it with the words written in gold.

The compact is also gold in color. It securely snaps shut each time you close it, so if you have the habit of dumping things into your bag when you’re in a hurry, this one’s for you.

The powder reminds us of a pretty cake made up of 4 layers. We however find this “bronzer” more of a highlighter since it is VERY shimmery, and that’s not how a bronzer’s supposed to be.

Also, unlike other highlighter brands, the powders are not opaque. We also love that they are very buildable, because you can go for a subtle look in the morning and go all out at night.

Lastly, it has a smooth and satin-like texture to it that doesn’t dry-out your skin. This product can also last you the whole day, so you definitely get your money’s worth.

Things We Liked

  • Pretty packaging
  • Highly pigmented
  • A little goes a long way
  • Travel-friendly case

Things We Didn't Like

  • Too shimmery
  • Very expensive
  • Not very powdery

#5 Matte Bronzer by NYX

Best Bronzer for Pale Skin - Matte Bronzer by NYX

You’ll know from the name itself that this is the best matte bronzer for fair skin. Great for oily skin, it does a great job keeping oil at bay and helps prevents you from looking like a hot mess.

This product’s packaging receives a huge plus f rom us considering it’s a drug store brand. It comes in a black glossy compact with a large mirror on the inside, and is as big as your palm.

Quite a large product for a drug store brand, right?

This best cheap bronzer for fair skin is more on the neutral side and does not appear pinkish or orangey. It has a soft texture to it which allows it to glide smoothly and thus, easy to apply.

This bronzer is very pigmented so our advice is to have a light hand with each application. It is easy to build as well and doesn’t leave any dry patches on your skin or leave you looking cakey.

And since it doesn’t have any shimmer in it, this for us is the best bronzer for contouring fair skin.We think it creates gorgeous shadows and depths on your face, and can really make you look good both personally and in photographs.

Things We Liked

  • Blendable
  • Great for contouring purposes
  • Does not cause breakouts
  • Inexpensive brand

Things We Didn't Like

  • Contains parabens
  • Does not last that long
  • Some found the color “off”

Reviews and Comparisons of The Best Bronzer for Pale Skin


Best Overall

2nd choice

3rd choice

4th choice

5th choice

Top-Rated Bronzer for Pale Skin 2017

Best Bronzer for Pale Skin - Self Tanner by Beauty by Earth
Best Bronzer for Pale Skin - Bronzing Powder Laguna by NARS
Best Bronzer for Pale Skin - The Cheeky Trio by w7
Best Bronzer for Pale Skin - Snow Bunny Luminous Bronzer by Too Faced
Best Bronzer for Pale Skin - Matte Bronzer by NYX





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Bronzer Tips for People with Fair Skin

Scarlett Johansson, Cate Blanchett and Emma Stone—they are just a few fair-skinned stars who look stunning with makeup.

But if there’s one makeup item that terrifies girls with fair skin the most, it’s probably bronzers. If you can relate to what we’re saying, check out these tips on how to make it work for you.

Choose the shade that suits you best

Aside from being the most crucial, this is perhaps the most difficult part. Just because others have gone crazy about a particular bronzer, doesn’t mean it’ll work for you too.

When choosing a bronzer, people with fair skin should go for products that are 1 or 2 shades darker than their actual skin color.

With regards to the color, according to makeup artist Hayley Dutton, those who have fair skin should opt for bronzers with a soft tone and with a touch of coral, peach, or pink.

She also added that baked-style or mosaic bronzers are great for this job. Not only do they provide a softer dimension, they also aid in softening the application.

Pick your desired finish

Your skin type must be considered for this tip. Though shimmer and matte bronzers look good on fair skin, their purposes are completely different.

According to makeup artist Liz Jones, shimmery bronzers are perfect if a subtle, bronze all-over glow is what you desire. It also gives a glow that’s more natural-looking.

But if contouring is what you’re after, then you might want to choose matte bronzers. They’re the perfect choice for this purpose according to Hayley, as long as the shade is light enough.

Furthermore, she added that matte bronzers give out a bronzed-up look for people with oily skin instead of looking like an oily mess.

Play with textures

Since bronzers are available in a lot of forms, you might need to test all of them to know which one suits you best.

As Jones puts it, choose bronzers that have a fine texture as they can be built as lightly or heavily as you prefer.

Powders with this characteristic are often labeled as “finely milled.” For liquid or cream formulas, Hayley says it should be applied under your foundation.

This makes the illusion of a glow that radiates from within. Remember to add them only to your cheekbones’ highest points for a fresh, soft glow.

Consider the areas you apply it in

Applying bronzers if you have fair skin is a bit tricky since the contrast between the product and you skin color should be more precise.

Jones suggests to pay your attention to areas the sun naturally hits. These include the forehead, the chin, and the jawline.

Find a makeup that complements your bronzer

If you have fair skin, wearing bronzer on its own can look a bit harsh. With the right combination of other makeup, your look appears more natural rather than looking made up.

Blush and cream illuminators are a great way of adding dimension and warmth. There’s a myth that bronzer and blush can’t go together, but with the right technique, they can do wonders.

Coral or pink lipsticks also look good on bronzed fair skin, and as Jones recommends, consider filling in and strengthening your eyebrows so your features won’t look washed out.


With the right technique, bronzers can look good on anyone even for those with fair skin. This is why we’re constantly giving out tips and tricks to stop your fear of using this makeup item.

The Self Tanner by Beauty by Earth is this round’s best bronzer for pale skin. This body tanning lotion is 100% safe and natural, ideal for those who want to get a tan minus the risk of premature aging.

You can have your desired level of bronze by building the layers one at a time. Not only does it cover imperfections, it promises an evened out tan without the dark spots, blotches, or streaks.

Unfortunately, this liquid product does come with a high price tag. But it doesn’t seem to matter since a lot of people are still willing to pay extra to get their hands on this product.

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Dr Kathleen May Eusebio-Alpapara

A board-certified dermatologist who practices both medical and cosmetic dermatology

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